Beckhoff Automation Records €1.17 Billion in Revenue Worldwide
April 28, 2025
Beckhoff Automation recorded revenue of €1.17 billion in the 2024 financial year. This shows a sharp decline of 33% compared to the 2023 annual result of €1.75 billion.
However, this decline in revenue had been expected due to the huge boom trend observed over previous years. Cumulative growth of over 80% was achieved in just three years, from 2021 to 2023. This exaggerated trend was followed by a significant market correction in 2024. The economic bubble that had developed burst, as predicted. “This is my sixth crisis in 45 years of business and almost all of them have followed a very similar pattern,” explains Hans Beckhoff, owner and managing director. “You can be sure that there will be a recovery, but you have to tackle the crisis head-on and see it as an opportunity for further innovation and optimization!”
The company believes that this downward trend has already bottomed out. The Verl-based, family-run technology company will continue to focus on continuous innovation and high-tech engineering in order to lay the foundation for future growth.
Research and development continue
Beckhoff employs around 5,300 people worldwide, including around 2,000 engineers, who fortify the company with their technological expertise and form the basis of its innovative power.
Numerous new product launches are planned in all areas of software and PC-based control technology. “We are intent on further expanding our position as a global automation technology company. We remain dedicated to our mission of evolving our portfolio with strong developments every year and introducing revolutionary new technology every five to seven years,” explains Hans Beckhoff. To this end, the company consistently invests €80 million a year in research and development.
A stronger global presence
Beckhoff is active in more than 75 countries via its subsidiaries, representative offices, and distributors. This global sales network opens up numerous synergies and advantages, particularly in applying new technology. The company is making targeted investments in its local market presence and strengthening its global position in growth markets and sustainable future markets, such as electrical systems for the energy sector. Beckhoff supplies intelligent automation and measurement technologies for energy distribution, transfer, and storage. These enable the control of energy systems and recording of all energy sources.
Positive market signals
The uncertain global political situation also presents the company with challenges for the coming year. However, incoming orders are currently showing signs of recovery despite these conditions. “Our customers’ warehouses are slowly emptying, and we expect them to have used up their excess stocks by the first quarter of 2025, at the latest,” predicts Hans Beckhoff.
Outlook good for long-term development
Beckhoff has been a driving force in the global automation industry for 45 years. “Automation is a foundational technology in many areas of life and society – we benefit from it, but we also make a significant contribution to it,” explains Hans Beckhoff. Beckhoff has helped shaped the market with technological milestones including the PC-based control technology concept, the bus terminal, which is now an indispensable I/O building block for automation solutions, the ultra-fast EtherCAT communication system (which has been published as an international and SEMI standard), the innovative XTS and XPlanar product transport systems, and the MX-System as a hardware platform for control cabinet-free automation.
Overall, Hans Beckhoff is positive about the future, saying: “We love automation and we keep introducing good ideas to push its performance limits or make it even simpler and more cost-effective for users. This puts us in an excellent position to compete globally!”
Breakthrough product highlights at Hannover Messe
Beckhoff presents exciting innovations in all of its product families at Hannover Messe. Highlights included a new multi-touch panel series and next-generation industrial PCs. The new generation of control panels offers improved user-friendliness for intuitive and safe operation. The advanced, cost-optimized series further expand the diversity of Beckhoff’s portfolio and constitute a future-proof platform as they integrate the latest HMI standards. Beckhoff is also focusing on new solutions for precise energy measurement and analysis. In the field of software, Beckhoff highlighted new machine learning solutions and TwinCAT PLC++ – a new PLC generation in TwinCAT.
For more information, visit the Beckhoff website HERE.
