Omron Automation Americas and Proax Technologies Enhance Customer Experience through 4-year Challenge

CEW Omron Proax 400

May 31, 2021

Launched in 2017, the initiative challenged Omron’s channel partners to further the company’s mission of improving lives and contributing to a better society by striving for accelerated growth while challenging each other. Since its launch, the Proax team has risen to the challenge by making significant investments in technical staff dedicated to Omron products and solutions, their expansion through strategic acquisitions and the addition of new offices all across Canada. This increased synergy between the Omron and Proax teams not only reinvigorated team members across both organizations, but highlights the limitless potential of a fortified partnership.

“This is very exciting news for the Proax Team and a testament to the long term partnership we have had with Omron for over 39 years”, states Stephen Daub, CEO of Proax. “When Omron announced the challenge to all Omron distributors, the excitement built within Proax as it aligned perfectly with our established goal to become Omron’s largest partner, with the technical skills to represent their many world-class products. With the support of our customers, staff and the professionals at Omron, we are pleased to become Omron’s largest and fastest growing distributor in North America. We look forward to celebrating with staff, customers and our partner Omron.”

Robb Black, President and CEO of Omron Automation Americas echoes Daub, “Proax has been an exceptional partner over the past 39 years. They have continued to grow and invest in Omron despite the challenges of the current pandemic. I am proud of their accomplishment and look forward to the future achievements between both companies.”

“We consider this initiative key to improving our customer experience as it supported our customers’ goal of improved machine safety and increased efficiency”, shared Peter Brouwer, VP of Sales US and Canada. “Additionally, both Omron and Proax continued to invest in additional staff to develop unique and complete automation solutions for their customers. In the spirit of betterment of lives, Omron will give a portion of our increased sales to our Omron Global Foundation, our charitable arm that donates to local charities and communities in need.” Having grown into one of the largest stocking distributors in Canada, Proax Technologies continues to be well poised to help customers solve problems with strong technical expertise, exceptional product offerings from Omron.

Source

Related Articles


Changing Scene

  • Sonepar Announces Incredible 2024 Key Figures

    Sonepar Announces Incredible 2024 Key Figures

    Sonepar has reported sales of €32.5 Bn for the year ended December 31, 2024. In 2024, Sonepar acquired 17 new companies representing combined sales of €2.2 Bn, of which 90% in North America. The Group is now, in its core business, a major provider on the upper Western continent with sales of €16 Bn spanning 8… Read More…

  • Liteline Announces Omnilumen as New Agent

    Liteline Announces Omnilumen as New Agent

    In a recent announcement to business partners on behalf of Liteline Corporation, Mike Smith, the National Sales Manager for Liteline, was pleased to announce the appoint of Omnilumen as the company’s newest agent representing Liteline in the Greater Toronto Area, starting April 1, 2025. Omnilumen is a trusted lighting manufacturer’s representative with over 35 years… Read More…


Peers & Profiles